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Professional Squash Association
News from the governing body of the Men's Tour
21-Jan-10:
Nicol departs PSA Board

Peter Nicol, MBE, has resigned as a Director and member of the PSA Board.

In his letter of resignation to the Board, Peter advised:

"After long thought, I have decided to submit my resignation from the PSA Board. I intend to devote my professional career to promoting the game of squash, and I believe that the best way I can do so is through increased tournament exposure and general involvement in the game. This is saddening to me as I’ve enjoyed working on the Board over the past couple of years and especially as the Association is set for an exciting and prosperous future.

"I would like to thank and congratulate Sheila (Cooksley), Alex (Gough) and Lee (Beachill) for their wonderful work over the past period which has put the Association in the position it is in today. Never in my 20-year involvement with the PSA have I felt so optimistic about the future of game and this is largely due to work the above mentioned people have done."

PSA Chairman, Ziad Al Turki, stated that it was with regret that Peter’s resignation was accepted: "Both of us were elected at the same time in October in 2008 and have been party to perhaps the most revolutionary changes in the PSA Tour for the past ten years. Peter’s contribution to these decisions to move the PSA forward have been invaluable and with his considerable expertise in the squash world he has brought many skills to the PSA Board meetings.

"Because of Peter’s considerable involvement in the world of Squash he will still be very much part of this new vision of the PSA World Tour."


PSA TV is born

 

Australian Open returns as 2010 PSA Super Series firms up

The Australian Open marks its return as a major event on the PSA World Tour as one of ten tournaments comprising the 2010 PSA Super Series.

The 2010 PSA Super Series gets underway this week in New York with the long-established JP Morgan Tournament of Champions at the US city's iconic Grand Central Terminal. The PSA's new tournament initiative will climax with a prestigious season-ending championship in December.

"Pulling together this package of top level events as early as this in the year has been a major aim for the Professional Squash Association for as far long as I can remember," said PSA CEO Alex Gough. "I'd like to thank all of our partners and promoters for reacting as well as they have over the past months and weeks. We have a very busy end to the year once again, and it has not been easy scheduling around two major multi sport games, namely the Commonwealth Games and Asian Games.

"I'm sure our players will be delighted by this announcement, so they can structure their year around these major events. It is also imperative for our TV distribution that we have a structured calendar that we give to broadcasters as early as we can.

"Our aim is to really drive the message home that Professional Squash has a vibrant, sustainable World Tour and this is a very good start to that process," Gough concluded.

Australian Open Tournament Director Gary Hampson added: "The development of the Super Series World Tour this year has given us a great opportunity to put the Australian Open back into the elite level of championships. We've been able to move the Open to August, away from the tour break, and this will allow the best players to come to Australia.

"The Australian Open has traditionally been one of the world's leading squash tournaments with a history of great Australian champions and the best players from overseas; and now we will be able to attract over a hundred of the world's best men and women to come to Canberra in August. In recent years, Australia has not seen the whole tour competing on our soil and we are excited at the prospect of seeing the top ten men and women playing in the last three days of the Open."

David Palmer, the world No8 from New South Wales and one of the greatest Australian squash players of all-time, said: "It is great to see that the Australian Open this year will be a Super Series Event. I have been playing on Tour for 16 years and this will be the first time that I will get to play a Major Tournament back in Australia.

"I spoke to the organisers over the Christmas period and it sounds like the venue will be very exciting. I am sure that the Australian squash fans will be excited to see great Squash and all the top players compete for the title.

"The Australian Open joins a great list of Super Series tournaments worldwide that the PSA calendar is now boasting."

Of the ten 2010 PSA Super Series events, the following nine are confirmed:

JP Morgan Tournament of Champions, New York, USA, January
North American Open, Richmond, VA, USA, February
Sky Open, Cairo, Egypt, April/May
Australian Open, Canberra, Australia, August
Cathay Pacific Hong Kong Open, Hong Kong
Kuwait Open, Kuwait, November
Qatar Classic, Doha, Qatar, November
Punj Lloyd PSA Masters, India, December
ATCO PSA Super Series Final, (TBD), December

"We are currently in close communication with England Squash and are hopeful that the 2010 British Open can be added to this excellent list of events," added Alex Gough.

This year's also features 2010 World Open, the premier Tour event which will take place in Saudi Arabia this year and is a stand-alone event outside the PSA Super Series.
 

Points structure:
Winner:              100
Runner-up            70
Semi-finalist:        45
Quarter-finalist:    30
Last 16:                20
Last 32:               10

17-Nov-09:
Super Series gets a revamp


The PSA Super Series 2010, a series of major events throughout 2010 leading to a prestigious season-ending climax in December, will be the focus of next year's PSA World Tour.

Players competing in the events, which will kick off with the long-established Tournament of Champions at Grand Central Terminal in New York in January, will accrue points from each. The top eight players across the PSA Super Series 2010 will earn the right to compete in a PSA Super Series Finals play-off championship in December, the winner of which will be crowned the 2010 PSA Super Series Champion.

Each Super Series event will carry the same points structure and an update of the PSA Super Series 2010 points race will be published during and at the end of each event, giving added impetus to the series and creating a strong narrative across the year.

All the Super Series 2010 events will be featured in the new live/near live worldwide TV coverage produced by PSA's new TV partners Total Sports Asia (PSA goes live on TV, 14-Oct).

"This will provide a long-awaited new stimulus for the expanding PSA World Tour and give a new focus for our leading events," explained PSA Chief Executive Alex Gough. "Furthermore, the programme will reach a climax at the year-end for the first time.

"We are working on finalising the list of events, but due to next year's busy calendar we need to liaise closely with promoters to organise this.

"We also hope to announce further details of the season-ending event soon, including a major prize for the winner and a better prize-fund breakdown to incentivise players in the group matches," Gough added.
 
06-Mar-09:
PSA Postpones Tour Event In Islamabad ...

Following the attack on the Sri Lankan cricket team in Lahore, the Professional Squash Association has acted speedily to postpone the next major PSA Tour event to be staged in Pakistan.

The COAS International, which has attracted many of the world’s top players over the past six years, was due to take place in Islamabad in April.

“On behalf of everyone associated with the PSA we have passed on our deepest regret to all at Pakistan Squash following the frightening event involving the Sri Lankan cricket team that has just occurred in Lahore,” said PSA CEO Alex Gough in a letter to members.

“In the light of this occurrence, and the fact that it specifically targeted non-nationals that were under protective guard, it is with deep regret that PSA are going to have to postpone the COAS International in Islamabad and going forward we will have to review the registration of any upcoming events in Pakistan.”
 

04-Mar-09:
It's President Shabana

Amr Shabana, the first Egyptian to top the world squash rankings, has accepted an invitation to join the board of the Professional Squash Association.

The 29-year-old from Cairo will become the board's President, succeeding Lee Beachill who has been appointed the Association's Chief Operating Officer.

"I'm honoured to be brought onto the PSA Board and to be named as PSA President. I look forward to this opportunity and to be part of the ongoing process in the development of the sport of squash - particularly in the final stages of our bid to join the Olympic Games programme.

"It is a crucial time for the game and I am delighted that I am in an effective position that hopefully can bring about more positive steps in the sport."

Shabana has been a dominant force in world squash in recent years: The left-hander won the first of three World Open titles in 2003 and in April 2006 began an unbroken 33-month reign as world number one before going on to win the Cathay Pacific Hong Kong Open trophy last year to bring his career PSA Tour title tally to 22.

"Before I joined the PSA, Amr was one of the players who always voiced his opinion about the state of our sport. He often shared his ideas with me, both verbally and in writing," explained PSA Chairman Ziad Al-Turki. "I am really very delighted by his appointment, and certain he will contribute much to the future development of the sport."
  

 
03-Mar-09:
PSA Appoints Lee Beachill As COO

The Professional Squash Association has appointed Lee Beachill to the position Chief Operating Officer of the PSA, with effect from today. The former world number one succeeds Alex Gough, who was recently promoted to Chief Executive.

Beachill's appointment follows a review of the position and its requirements conducted by Gough over the past few weeks. "I have given much thought to the role and how I would like to see it defined, with a clear division of responsibilities between COO and CEO," said Gough. "Having done that, the desired qualities of a successful candidate became clear."

Beachill had served as President of the PSA, and his contributions to meetings and the general business of policy-making had impressed the Board. Having been around the game of squash all his life, Beachill is well-known among the stakeholder community - although this, stressed Ziad Al-Turki, Chairman of the PSA Board, was not pre-requisite for the role.

"Obviously Lee's profile as a former player is helpful, in that it allows him to hit the ground running in this new role, but it was his consistently high quality contributions to board meetings and the respect with which he is held by the squash community that first alerted us to his potential as a candidate," said Al-Turki today.

Following Gough's elevation to CEO last month and his announcement that he would be applying due diligence to the process of recruitment, several CVs were received by the PSA - and a shortlist of candidates carefully considered.

"Lee did well to come out on top of a strong group," emphasised Gough.

Beachill's immediate tasks will be related to the re-launching of the PSA Tour in 2010 and the current review of TV and webcasting rights, which are due to reach a conclusion towards the end of May.

"I'm delighted to be given the opportunity to work for the PSA as the new COO," said Beachill. "I feel my relationship with the players, promoters and staff will help me in fulfilling the role as defined by the CEO - and I'm really looking forward to working for the Association which has given me so much over the years.

"I fully understand that this will be a 24/7 job - but I feel my love for the sport and determination to succeed are the reasons I was given this opportunity."

Flashback: Beach Retires
 

09-Feb-09:
PSA Promotes Alex Gough
To Be New Chief Executive

The PSA has promoted Chief Operating Officer Alex Gough to be its new Chief Executive Officer. The appointment takes effect immediately.

Gough’s appointment follows the departure of Richard Graham, the previous CEO, in December last year.

"Alex was an obvious choice to replace Richard," commented PSA Chairman Ziad Al-Turki, speaking shortly after the announcement. "He’s committed himself 100% to the role of COO and has won the respect of the Board and of all the important stakeholders in squash. He is already leading many of the development projects recently begun by the PSA, and with this appointment the Board has given him a deserved vote of confidence."

Gough had been in the post of COO since June 2008 and in that time had supported Graham and reported, through him, to the Board. With Graham’s departure, Gough took up the reins unofficially almost immediately, leading discussion on a number of important topics at the January 2009 PSA Board meeting in New York.

"I am delighted that the Board has shown confidence in me with this appointment, although in practice the workload hasn’t changed and we’ve still a great deal to do if we are to develop the sport of squash to its full potential," said Gough.

One of Gough’s first tasks in the new role will be to find his replacement as Chief Operating Officer. "I have identified a few candidates in the short time that I have known about my own promotion, but I am anxious that the correct procedures regarding an appointment are followed and that all due diligence is conducted," said Gough.

"I’m not in too much of a hurry to make the appointment and will not expect to do so before the end of February."

Flashback: Goughy Retires
 

29-Jan-2009:
MEET THE PSA BOARD...

Since the departure of CEO Richard Graham, a few questions/comments have been posted on this forum, covering topics such as Chairman Ziad Al Turki’s involvement and growing role in the PSA, what is the future of our sport, what is happening about the Olympic bid, what the Marketing companies engaged by the PSA will be doing, and so on ....

The PSA Board members are ready to answer questions you may have on various subjects. They don’t promise to answer ALL of them, but they’ll have a shot at them, being as open as they possibly can.

Please post your questions - anonymous posts will be disregarded - and we’ll pass them on to the board. This is your chance, people….
 

YOUR QUESTIONS ANSWERED 


Along with the "Ambassadors", a few of the Board Members (Ziad, Peter, Lee, Alex)

Jan 2009:
Lagos to host first major squash championship in Nigeria ...


The PSA has concluded an agreement with Maku Sports of Lagos to stage the first major PSA Tour event in Nigeria.

The 2009 African Open Championship, boasting a $115,000 prize-fund, will be staged in Lagos from 12-15 August, following two days of qualifying.

Maku Sports, the only owner of an all-glass court in Africa, has formed a strategic partnership with Templewood Associates Limited in readiness to host the 3rd African Open in the country's former capital.

"We are very pleased to announce this strategic partnership that we intend to use as a vehicle to promote the game of Squash in Nigeria and indeed the rest of Africa," said Segun Maku, Managing Director of Maku Sports. "We want to elevate the status of Squash in the sub region and we will use the platform of an expanded African Squash Open Championship with a vastly increased prize money."

Templewood Associates' Chief Executive Chiekezi Dozie added: "We realised the strides Maku Sports had made in the promotion of the sport in Nigeria and we realised we could help in taking squash to the next level. We want an event in sub Saharan Africa that is comparable to the best other regions have to offer - which will see the world's best players participating. This would be a wonderful development."

Alex Gough, Chief Operating Officer of the PSA, responded: "This will be a landmark event for the PSA World Tour as it is the largest prize fund for a 5-star event that PSA has ever had. It will therefore undoubtedly attract all of the top players in the game. PSA will be working hard with Segun and Chiekezi in the coming months to help them present a fantastic event. It will be a huge boost for the level of squash in Nigeria being able to see the world's best compete in Lagos."
 
30-Dec-08:
Richard Graham Departs PSA

Richard Graham is departing the Professional Squash Association seven months after joining the player body as Chief Executive.

Chairman Ziad Al-Turki commended the contribution Graham has made since joining the PSA: "Richard had made great strides in restructuring the PSA World Tour, and has also helped attract potential new media partners for the Tour that will help promote the sport to a wider audience. We wish him well in his future pursuits."

Further announcements concerning the future of the CEO role will be made by the PSA Board early in the New Year.

Graham's appointment
  

Dec 2008:
Professional Squash Association Joins Forces
With KHP Consulting


The Board of the PSA, through its newly-appointed chairman Ziad Al-Turki, has engaged the services of international marketing and communications agency KHP Consulting to help further build the universal appeal of the PSA World Tour.

KHP has supported the development of Formula One™ from a purist motorsport activity to the lifestyle sport it is today. This partnership with the PSA will see the agency draw on twenty-five years’ experience working in sport, to open new markets and establish the sport of Squash on the global stage.

And the beauty of Squash's growing popularity? Its mobility; how many other sports can say they have been played at the Pyramids of Giza or New York's Grand Central Station? Sell-out tournaments are played throughout the year across five continents, from Manchester to Melbourne, Cairo to Quebec, and with Squash up for consideration for the 2016 Summer Olympic Games no-one can deny the sport is on the rise. Al-Turki indicated that the Board intends to capture the imagination of young people everywhere and bring through a new, enthused generation of Squash players and fans whilst continuing to build its growing corporate profile and take the sport to new iconic venues around the world.

Saudi Arabia businessman Al-Turki has been instrumental in bringing KHP on board and is confident that the new partnership will be hugely beneficial to the future of the sport: "I have been working for some time on ways to raise the profile of squash," said Al-Turki. "It is very exciting to join forces with KHP, and although there is a lot of work ahead I am sure that with the wealth of experience KHP brings to the PSA, we can reach our goals."

Commenting on the announcement, KHP Consulting’s CEO Scott Garrett said: "KHP has a long history within sport and understands what it takes to build a growing sport into a global commercial success. We are always looking to work with new and exciting championships, and with that in mind the passion and ambitions of the PSA World Tour to take Squash to the next level fit perfectly with our company objectives.

"Squash is rapidly growing in popularity so it is a really exciting time for the sport and KHP is looking forward to working closely with the PSA to help promote the professional squash tour."
Dec 2008:
PSA Appoints Greenspace To Make World Squash ‘Cool’


Brand identity and experiential agency Greenspace has been appointed by the Professional Squash Association to refresh and re-invigorate the PSA Tour Super Series in order to widen the appeal of the sport.

Greenspace has been tasked to update the image of the sport and make it more appealing to a younger, more diverse audience.

Commencing immediately, Greenspace will develop a new identity including promotional and marketing direction, as well as experiential and interactive development for the sport itself right from street level through to the professional circuit.

Appointed by PSA Chairman Ziad Al-Turki, the Saudi Vice-President of the ATCO Group who has already made the Saudi International the most financially lucrative tournament for players, the PSA aims to 're-brand' the Super Series as a modern and exciting spectacle - and believes there is a huge opportunity for the re-emergence of this fast-paced sport.

"The image and therefore perception of World Squash hasn’t really moved on since its inception," said Al-Turki, during the Saudi International - the world's richest ever squash tournament which is taking place currently in the Saudi city of Al-Khobar. "I’m excited to be working with Greenspace who have really captured our imagination with ways to bring the sport alive to a new audience as we approach the 2012 Olympics."

Greenspace will be looking at all aspects of the game, from the design of the court and audience experience at the tournament, through to player uniforms and profiles and marketing campaigns. Early ideas include concepts for light displays and even a sonic branding element that captures the unique sound of squash.

This refreshing new experience will be launched through 2009 and Greenspace is keen to make it one of the most exciting sporting expressions of the year. A key moment for the sport will be the ATCO Super Series Finals at Queen's Club in London in March, followed by the Saudi International in December 2009.

As a keen squash fan, Greenspace Creative Director Paul Blackburn is especially excited: "On a personal level, this is really a dream job. I played squash all through my youth, so it’s great to now be able to make it a much more popular and visible sport for the present day," said Blackburn.

Greenspace Founder and CEO Adrian Caddy adds: “With our experience of developing campaigns and events for global brands like Toyota Motor Europe, Heineken International and Nokia, and with the enthusiasm and support of Ziad Al-Turki, we’re in an ideal position to develop the World Squash Super Series into a truly contemporary, popular and global sporting event."
16-Oct-08:
Saudi Ziad Al-Turki
To Chair PSA Board


In a major shake up of the board of the Professional Squash Association, former world number one and event promoter Peter Nicol, MBE, and businessman Ziad Al-Turki, have been elected directors of the players' organisation which boasts a flourishing men's world tour valued this year at more than $3 million.

Al-Turki has been appointed Chairman of the new board. The UK-based Saudi, Vice-Chairman of the ATCO Group, is the driving force behind the Saudi International. Launched four years ago, the event will offer a record $250,000 prize fund this December. Last month, Al-Turki announced that the ATCO Group will sponsor the PSA's flagship Super Series Finals Championship, which will be staged for the first time at The Queen's Club in London next year.

With Nicol and Al-Turki on the PSA board are Robert Graham, the US-based Treasurer; former player Mark Chaloner, who has stood down as Chairman; British lawyer Richard Bramall; and players Lee Beachill, who assumes the position of President, and Frenchman Renan Lavigne, who becomes Vice President.

Tony Hands and Martin Macdonnell, who retired from the board, have been appointed Honorery Life Members of the PSA.

"The appointment means a lot to me, it also means a lot to Saudi Arabia - going from a country not known in Squash, to having a Saudi head the PSA in four years is an accomplishment of its own.

"I have been working for some time at ways to raise the profile of squash, from meeting$with potential sponsors to media and marketing companies - and this appointment will validate my position with them. It shows that the efforts I have put are appreciated by all!

"But there’s a lot of work ahead, and with the PSA Executives, the Board and of course the players, I feel that we can reach our goals. All of us have the same objectives and I feel that everyone feels positive about the direction the PSA is heading towards."

Richard Graham, the recently-appointed PSA CEO, added his enthusiasm for the new board line-up: "There is an important array of skills and experiences which are now reflected in the new board - led by the new Chairman's proven international business expertise and the event promotion experience introduced by Peter Nicol.

"While there is continuity within the board, there is also a sense of change with the new appointments," Graham added. "The board provides valuable support to the efforts of myself and my colleague Alex Gough, the Chief Operating Officer.

"Our objective going forward include the re-launch of the top events on the PSA Tour in 2010, including planning dates and the sequence of events a year in advance to enhance broadcasting and sponsorship opportunities; the renegotiation of PSA's international TV and other commercial rights; and the elevation of the profile of Squash and, in particular, our players."
 

 

24-Jun-08:
PSA appoints Gus Cook as
'Consultant for the Americas'

 

The Professional Squash Association has underlined the importance of the burgeoning Squash market in North and South America by appointing Justin (Gus) Cook as a consultant for the territory.

 

US-based Cook, the long-time promoter of the Davenport Professional Championship in Virginia, has been given responsibility for seeking new promoters and assisting them, and current PSA partners, to create and develop new events for the World Tour.

 

Cook is positive about the potential for his new role:  "I am very pleased to accept this newly-formed position with the PSA and excited by the great many new pro tournament prospects that certainly exist in North America.

 

"The sport in general has been gaining momentum in this part of the world over the last 15 years and the PSA represents the top echelon of elite players," Cook continued.  "These players are incredible to watch in action and can help raise awareness of the sport to a new audience along with creating added excitement in established squash communities."

 

Cook started work on this new project in April and has already made contact with many potential promoters.  He can be reached on e-mail at guscook29@hotmail.com or by telephone on (+1) 443 622 0360.
 

18-Jun-08:
Frenchman Lavigne
to join PSA Board


Renan Lavigne will be the first Frenchman to become a Director of the Professional Squash Association when his new position is ratified at the next PSA Board meeting in August.

The 33-year-old world No27 from Marseille was invited to take up the role by Chairman Mark Chaloner, replacing former President Alex Gough (now the PSA's Chief Operating Officer) as a senior player on the Board.

A member of the PSA since 1994, Lavigne has enjoyed a distinguished career on the PSA Tour, reaching 14 finals and winning eight titles, including the Danish Open, Kenya Open and the Colombian Open twice.

The former world No17 has also represented France in six successive World Team Championships since 1997.

The PSA Board meeting in August is expected to confirm Lee Beachill as the Association's new President, with Lavigne taking up the Vice President role.
  

"It will be a great honour for me to get this position and I would like to thank the PSA Board for its trust in me."

"I am passionate about squash and I am looking forward to contributing to the growth of our Tour. I have the strong belief that our Association is moving in the right direction."

05-Jun-08: 

PSA appoints
Alex Gough
as Chief Operating Officer

 

Former world No5 Squash player Alex Gough has been appointed as Chief Operating Officer of the Professional Squash Association.

 

Gough will work closely with the newly-appointed PSA CEO Richard Graham on the operational aspects of Tour development, media coverage and promotion. His primary role will be to instigate and monitor quality control on all PSA Tour events, to ensure that they run to a consistently high professional standard, and advise promoters on effective management of their events.

 

Martin Macdonnell, the PSA Board member who chaired the interview panel for the recent CEO appointment, explained: "The majority of PSA events are run very efficiently by highly experienced promoters, but as we expand our Tour we are increasingly finding a need to assist newer promoters in ensuring that their events are run in accordance with our rules and marketed effectively to the Squash public.

 

"We had identified a need for this position before appointing the new CEO and the interview panel recommended that now was the perfect time to further invest in the future of the Tour. Alex's long term experience as a player and President of PSA will make him effective from day one and his knowledge will enable him to support the management and marketing experience of our new CEO."

 

The 37-year-old Welshman, currently ranked 25 in the world, will immediately resign his position as President of the PSA Board and retire from the Tour. [So Long, Goughy]

 

Alex Gough has enjoyed a distinguished career in squash since graduating from Cardiff University with a first class honours degree in mathematics. A member of the PSA since 1993, Gough has appeared in 16 Tour finals, with title triumphs in 10. He has represented Wales with distinction in eight World Team Championships and 18 European Team Championships. In 2006, he won the British Open Over-35 title, and in Bermuda last December became the only unseeded player to reach the quarter-finals of the World Open.

 

"I am extremely excited to have been given this opportunity at the PSA," said Gough. "I believe we have found a fantastic new CEO in Richard Graham and I am looking forward to working closely with him.  The PSA Tour, and squash as a whole, has huge potential right now and I am looking forward to the challenge of making the sport look as exciting and as attractive as we can.

 

"The PSA is incredibly lucky to have a fantastic depth of talent in its players and I know that they are ready and willing to help push the sport to the next level.  We need the top players in the game to become well known personalities in the wider sporting world and be identifiably associated with the PSA brand."

Bye Bye Brackets

02-Jun-08:
PSA appoints Richard Graham
as CEO


The Professional Squash Association has appointed Richard Graham as its new Chief Executive. The former Chief Operating Officer of the Parallel Media Group plc takes up his position today (2 June).

"We received a very large number of applications for this great opportunity - and from over 30 people who were seriously considered for the appointment, we finally selected eight for the short-list," said PSA Board member Martin Macdonnell, Chairman of the Interview Panel.

"I was fortunate enough to be able to call on an interview panel with a great depth of experience. In addition to the majority of the PSA Board, the panel included Ziad Al-Turki, Vice Chairman ATCO Group and promoter of both the Saudi International Squash Tournament and the Super Series Finals; Peter Nicol MBE, founder of Peter Nicol Squash and a Director of Eventis Sports Marketing, promoters of the Canary Wharf Classic and English Open; and Gordon Baird, the former Dunlop Marketing Director and Managing Director of Adidas and Timberland. Furthermore, the process was facilitated by PSA Interim CEO Ted Wallbutton.

"The selection of Richard for the CEO post was unanimous and I am confident that we have found and appointed a person with the skill set and personality to take PSA forward into an exciting new era," Macdonnell concluded.

Richard Graham brings to the role considerable experience in sports marketing: During his tenure at Parallel Media Group plc - an AIM-listed sports/media company - the company posted its maiden profit, raising around €5 million in new sponsorship revenue. Graham managed 16 staff in London and Hong Kong, and the company ran two major golf tournaments in Asia for the PGA European Tour.

Previously, the new PSA CEO worked with a number of sports federations, including the Lawn Tennis Association, the Lipton International Players Championships in Miami and British Equestrian Promotions. Since leaving PMG in January, Graham has acted as an independent sponsorship agent to a variety of rights holders, including Birmingham City FC, Honda F1 Racing, SnowsportGB and the English Open Golf Championship.
     

"I’m extremely excited about the potential that exists within squash and delighted to be joining the PSA. I feel that all of the experience that I have gained from working in sport can be brought together in this role.

"My principal objective is to help create an environment in which all professional squash players can have realistic expectations of earning a good living from the sport.

"I believe that squash has a strong base from which the Tour, the PSA’s commercial partnerships and the sport’s media coverage can each be developed. It is in these three areas that I hope to focus my energy from the outset.

"I’ve already been impressed with the energy and enthusiasm of the people that work within squash and in the PSA. I’m now looking forward to meeting the players, event promoters and the various federations within the game."

The PSA manages and promotes the men’s world professional squash circuit from its head office in Cardiff, Wales. The annual PSA World Tour, which forms the backbone of men's elite squash, features over 100 events, valued at US$2.6 million, in more than 40 countries.

31-May-08:
Richard Bramall elected to board


British lawyer Richard Bramall has been elected onto the board of the Professional Squash Association.

Specialising in commercial, employment and insurance law, Bramall is an equity partner in a firm of solicitors in Yorkshire, England. With wide interests in sport, including Squash, motor sport, winter sports and football, he is also a director of Pontefract Squash Club.

"It was a huge honour and privilege to be approached to sit as a board member of the PSA," said Bramall. "I have worked for some time as a director of Pontefract Squash Club and have thoroughly enjoyed helping with the challenges of running a successful Club, while witnessing the success of the players of all abilities and levels.

"Squash is clearly at a very exciting and progressive stage with the sport and player-profile increasing, which is in turn raising Tour revenue. I will endeavour to play my part in ensuring that the trend continues."

Bramall succeeds Jack Herrick as a Director of the PSA. Herrick, a former Chairman, retired last month after 14 years on the Board.

An announcement on the new PSA Chief Executive is expected shortly ...

  

27-May-08:
PSA Revises PAR Scoring Reporting

 

The Board of the PSA has decided to revise the reporting of its scoring system with effect from 1 June.

 

The PSA's move in August 2004 to reduce of the points in a game from 15 to 11 transformed men's professional squash - making the sport more attacking, more exciting, and considerably enhancing its spectator and television appeal.

 

When a game score reached 10-10, a 'tie-break' was introduced, the winner needing a lead of two clear points. A game finishing at, say, '15-13' was reported as '11-10 (5-3)'.

 

From 1 June, all game scores will be reported in full.

 

"Our original intention was to make the presentation of our results simpler, with all games finishing at 11 points," said PSA President Alex Gough. "But after lobbying from various sections of the game - and the realisation that the full presentation of the scores is clear and acceptable to the general sports world - we have decided to make the change."

 

Steve Cubbins, the webmaster of www.squashsite.co.uk and one of the leading campaigners for the change, commented: "PSA's move to 11-scoring was undoubtedly a great success, and the '2-clear' element added much excitement to many matches.

 

"However the 11-10 (x-x) reporting method took a simple system (first to 11, 2 clear) and made it unnecessarily complicated, so SquashSite decided to report matches 'as they happened', eg 15/13.

 

"We are delighted that a standard method of recording the score, reflecting what actually happens, has been agreed."

 

WISPA, who recently announced that the women's professional game will also move to PAR scoring to 11 in July, will also adopt the new presentation.

Bye Bye Brackets

 
 

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